“Pepsi Max it” case from Proximity BBDO one of finalists for Max 2009 Award

10
Sep/091

Congrats to the BBDO Proximity team ! The “Pepsi Max it” case is one of the 3 finalists for the Max Award 2009, category Advertisement. They build a great experience integrating Flash with a hardware component, a claw machine ! The fact they also integrated facebook is a nice extra !

Next step is that the world can vote to select the winner, this will be possible from September 21th on the Adobe Max site.

If you are going to Max, make sure you’ll be there to support them. If you still didn’t book your ticket for Max … Flying to LA is still pretty cheap … (400 euro) and the weak dollar makes your stay pretty cheap in LA.